Resources

The last year has changed the industry more than many of us could’ve imagined thanks to one main development – ChatGPT. Dominating conversations about the future of search marketing at industry events since the start of the year, it’s given both marketers and businesses food for thought and raised questions about what the future of…

New websites make me cringe on a daily basis. Not because of bad design and not even because I'm a creature of habit. It's usually because they are a huge investment. A huge investment that overlooks one critical thing - is it actually going to drive more business? It saddens me to see smiles wiped…

An introduction to structured data Want to get your content in front of as many people as possible? SEO is the answer, but you might be wondering: is schema the same thing as structured data? What's the difference between those two terms and SEO? We're here to help. Schema, structured data, and SEO are all…

Welcome to your go-to reference point for all things SEO. Here at Smart Monkey Marketing, we’re always looking for ways to improve how we help our clients understand the work we are doing. Like many of the specialised industries our clients work in, search engine optimisation has its own set of vocabulary, abbreviations and jargon…