Homepage of an IT support company designed by a B2B website design agency, featuring clear CTAs, service-focused messaging, and a user-friendly layout tailored for lead generation.

Own your platform: Websites built for visibility, credibility and conversion

Too many B2B websites look the part but fail to deliver results. Slow speeds, poor structure, vague messaging and no clear journey all add up to a lost opportunity.

At Smartmonkey, we take a performance-first approach to website design and development. Our senior team combines SEO, UX, CRO and content strategy to ensure your site doesn’t just look good – it works hard to support your commercial goals.

From discovery to launch, we align your website with your brand, your buyer journey and your wider digital engine.


What makes our B2B websites different?

A checkmark icon

Strategic from day one

Every website starts with a deep dive into your business goals, buyer personas and competitive landscape. We plan for SEO, lead generation and brand differentiation from the ground up.

A checkmark icon

Designed to convert

We apply conversion rate optimisation (CRO) principles to every build, ensuring your site guides users from interest to enquiry with clarity and intent.

A checkmark icon

Built for search visibility

Technical SEO best practice is baked in, from site architecture and schema markup to page speed and mobile responsiveness.

A checkmark icon

Content that connects

We create content that speaks to your audience, supports the sales process and ranks for high-intent keywords.

A checkmark icon

Scalable and easy to manage

We build on platforms that grow with you, giving your team the flexibility to update, optimise and expand without headaches.

Our website services include:

A checkmark icon

Website Strategy & Planning

We begin every website project with a clear strategy grounded in your business goals, buyer journey and marketing objectives. This includes auditing your current site, reviewing performance data and aligning your website plan with SEO, CRO and brand goals to ensure your new site delivers commercially.

A checkmark icon

Wireframing & UX Design

Our wireframes lay the foundation for a seamless user experience. We map out site structure, page flow and navigation to ensure your website guides users intuitively from entry to enquiry, all tailored to the needs of B2B buyers and multi-stakeholder sales cycles.

A checkmark icon

Responsive UI Design

We design websites that look and perform beautifully across all devices. Our responsive UI designs combine clean visuals with intuitive interactions to elevate your brand, support credibility and keep your audience engaged.

A checkmark icon

SEO-Friendly Development

We build websites with SEO baked in from the start. Our developers implement clean code, fast-loading frameworks and technical best practices to ensure your site is fully optimised for visibility, indexing and performance across search engines.

A checkmark icon

Technical SEO Setup

From structured data and canonical tags to crawlability and XML sitemaps, we ensure all technical SEO elements are in place at launch. This gives your website the strongest possible foundation for organic growth and search visibility.

A checkmark icon

Messaging & Copywriting

We create clear, compelling copy that speaks to your audience and supports your sales goals. From headlines to calls-to-action, every word is crafted to align with your brand voice, resonate with decision-makers and move prospects closer to action.

A checkmark icon

Content Migration

We manage content migration carefully to preserve SEO equity and user experience. Whether you’re restructuring or replatforming, we handle redirects, clean-up and content optimisation to ensure a smooth transition and no loss in performance.

A checkmark icon

Conversion Path Optimisation

We design your site to convert. Using CRO principles, we create clear journeys, compelling CTAs and persuasive on-page elements that encourage users to take action — whether that’s booking a demo, downloading a guide or getting in touch.

A checkmark icon

Analytics & Event Tracking Setup

We configure GA4, event tracking and goal measurement so you can monitor exactly how your website performs. From form fills to scroll depth, we ensure you have visibility on what’s working and where to optimise further.

A checkmark icon

Post-Launch Support & Training

After launch, we provide tailored support and CMS training to ensure your team can manage, update, and grow your site with confidence. We’re on hand to help troubleshoot, refine performance and support ongoing success.

Why choose Smartmonkey for your next B2B website?

Built by specialists, not generalists

Our team includes SEO strategists, CRO specialists, UX designers, copywriters and developers who live and breathe B2B.

We align websites with your wider marketing engine

We don’t build in a vacuum. We make sure your website supports your content, SEO, digital PR and paid media efforts.

Commercial goals come first

We focus on business outcomes, not vanity design. Your new site will be built to increase visibility, drive engagement and generate pipeline.

Compliance-aware builds

For regulated industries like FinTech or professional services, we ensure your site meets internal governance and external standards without sacrificing performance.


We help businesses grow with website development

A graphic design

StaySafe: Improving visibility driving revenue with SEO

Services

SEO

Industries

B2B, Professional Services

A graphic design

Oven Rescue: Amplifying visibility through digital PR

Services

Digital PR

Industries

B2B, B2C, Professional Services

A graphic design An open laptop

129% increase in online enquiries for Sussex stone company

Services

Local SEO, SEO

Industries

B2B, B2C, Construction


FAQs on how to hire the best website design agency for your business

Website costs vary based on factors like complexity, features, design, and development time. For a simple but decent small site, you are looking at somewhere around £10k. And larger sites, you’re looking at 10s of £10ks.

The website development process typically includes planning, design, content creation, development, testing, and launch. Each step involves different tasks and considerations to ensure a successful website.

While coding skills can be beneficial for customization and advanced features, there are many user-friendly website builders and content management systems (CMS) available that require little to no coding knowledge.

The timeline for building a website depends on its complexity and scope. Simple websites may be completed in a few weeks, while larger projects with custom features may take several months.

Consider factors like ease of use, scalability, customization options, SEO capabilities, security features, and integration with third-party tools. Popular platforms like WordPress and WebFlow offer different features suited for various needs.

Determine the essential features for your website based on your goals, target audience, and industry requirements. Common features include contact forms, e-commerce functionality, blog sections, galleries, and social media integration.

Include content that effectively communicates your brand, products, services, and value proposition to your target audience. Content may include text, images, videos, testimonials, FAQs, and blog posts.

Create valuable, relevant, and engaging content that addresses audience needs and interests. Utilise clear headings, concise paragraphs, bullet points, and multimedia elements to enhance readability. Regularly update content to reflect industry trends and maintain relevance.

Responsive web design ensures that websites adapt to various screen sizes and devices, providing an optimal viewing experience for users. It’s crucial because it enhances usability, improves SEO, and increases mobile traffic and conversions.

Effective website navigation should be intuitive, consistent, and accessible. Include clear menu labels, a logical hierarchy, breadcrumbs, search functionality, and mobile-friendly navigation. Easy navigation improves user engagement and helps visitors find desired information quickly.

Related services

Find out what we can do for your business

A robot icon

Hooray! We’re excited to meet you and hear about your potential project.

The first step is for us to have a discovery call to find out more about your business and what you are looking for. Fill out the form, send us an email or give us a call and we’ll be in touch the same business day where possible, but certainly within 24 hours.